My personal project, focused on promoting inclusivity, equal opportunities, and accessibility in sports.
Project Description
The key component of the campaign is Puma's collaboration with Venus Williams, a renowned tennis player and an advocate for diversity and inclusion in sports, who would organise community events in her tennis academy.
Instagram Story & Post Examples
My fictional campaign project also showed personally designed and tailored Instagram posts and Stories of Puma’s collaboration with Williams’ sports clothing brand EleVen, showing inclusive and accessible fitness technology, with adjusted sizing, adaptive sports equipment, and inventive design principles.
Instagram Page
Both examples of Instagram Story posts highlight Venus Williams’ influence on the tennis community, her ambition and her willingness to make a change in the industry.
The feed posts also advertise the collaboration of Puma and EleVen, delivering a satisfactory promotion for both companies.
Instagram Post 1
A picture from a photoshoot showing Venus Williams promoting the collaboration of two brands.
Instagram Post 2
A vintage photo showing Venus and Serena Williams as children playing tennis, highlights the hopes of every child that dreams of becoming a successful player.
Instagram Post 3
A photo showing Venus and Serena Williams in an embrace, showing the warmth of a family love.
Instagram Post 4
Post showing Venus Williams focused on playing and promoting the Puma x EleVen collaboration.
Instagram Post 1
A picture from a photoshoot showing Venus Williams promoting the collaboration of two brands.
Instagram Post 2
A vintage photo showing Venus and Serena Williams as children playing tennis, highlights the hopes of every child that dreams of becoming a successful player.
Instagram Post 3
A photo showing Venus and Serena Williams in an embrace, showing the warmth of a family love.
Instagram Post 4
Post showing Venus Williams focused on playing and promoting the Puma x EleVen collaboration.
Instagram Post 1
A picture from a photoshoot showing Venus Williams promoting the collaboration of two brands.
Instagram Post 2
A vintage photo showing Venus and Serena Williams as children playing tennis, highlights the hopes of every child that dreams of becoming a successful player.
Instagram Post 3
A photo showing Venus and Serena Williams in an embrace, showing the warmth of a family love.
Instagram Post 4
Post showing Venus Williams focused on playing and promoting the Puma x EleVen collaboration.
Instagram Post 1
A picture from a photoshoot showing Venus Williams promoting the collaboration of two brands.
Instagram Post 2
A vintage photo showing Venus and Serena Williams as children playing tennis, highlights the hopes of every child that dreams of becoming a successful player.
Instagram Post 3
A photo showing Venus and Serena Williams in an embrace, showing the warmth of a family love.
Instagram Post 4
Post showing Venus Williams focused on playing and promoting the Puma x EleVen collaboration.
Instagram Post 1
A picture from a photoshoot showing Venus Williams promoting the collaboration of two brands.
Instagram Post 2
A vintage photo showing Venus and Serena Williams as children playing tennis, highlights the hopes of every child that dreams of becoming a successful player.
Instagram Post 3
A photo showing Venus and Serena Williams in an embrace, showing the warmth of a family love.
Instagram Post 4
Post showing Venus Williams focused on playing and promoting the Puma x EleVen collaboration.
Instagram Post 1
A picture from a photoshoot showing Venus Williams promoting the collaboration of two brands.
Instagram Post 2
A vintage photo showing Venus and Serena Williams as children playing tennis, highlights the hopes of every child that dreams of becoming a successful player.
Instagram Post 3
A photo showing Venus and Serena Williams in an embrace, showing the warmth of a family love.
Instagram Post 4
Post showing Venus Williams focused on playing and promoting the Puma x EleVen collaboration.
Instagram Post 1
A picture from a photoshoot showing Venus Williams promoting the collaboration of two brands.
Instagram Post 2
A vintage photo showing Venus and Serena Williams as children playing tennis, highlights the hopes of every child that dreams of becoming a successful player.
Instagram Post 3
A photo showing Venus and Serena Williams in an embrace, showing the warmth of a family love.
Instagram Post 4
Post showing Venus Williams focused on playing and promoting the Puma x EleVen collaboration.
Instagram Post 1
A picture from a photoshoot showing Venus Williams promoting the collaboration of two brands.
Instagram Post 2
A vintage photo showing Venus and Serena Williams as children playing tennis, highlights the hopes of every child that dreams of becoming a successful player.
Instagram Post 3
A photo showing Venus and Serena Williams in an embrace, showing the warmth of a family love.
Instagram Post 4
Post showing Venus Williams focused on playing and promoting the Puma x EleVen collaboration.
